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March 2016
Home 2016
09 MarFeatured

4 Reasons Natural Authority Rocks and 4 Ways to Build It

by Jason Fairfield0 Comments

By Pamela Wilson

what happens when you have natural authority

Some people just have “it,” don’t they?

They exude a confident air. They seem especially wise. They have ready answers for any question.

They’re authorities — natural authorities.

And this mysterious quality makes you want to follow their lead. It compels you to sit up and listen closely when they speak.

It makes you want to do business with them.

Do you have this magical quality? Does your website?

What life is like for naturally authoritative businesses

Authoritative businesses enjoy advantages that others don’t.

They possess a presence that draws prospects and customers to them and their ideas — naturally. Organically. And in a way that …read more      

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08 MarFeatured

Last Chance to Save Big on Digital Commerce Summit: Check Out Our Amazing Speakers

by Jason Fairfield0 Comments

By Brian Clark

October 13-14, 2016 - Digital Commerce Summit - Last Chance to Save Big!

It’s still over six months away, and yet Digital Commerce Summit is on track to be our biggest event ever. Which is a clear indication that we need to raise the price. :)

Join us October 13-14, 2016 for a value-packed experience that will define the digital commerce industry. This inaugural conference features an integrated agenda that covers digital product and service creation, plus the latest cutting-edge marketing, sales, and product launch techniques from expert practitioners.

And if you secure your spot before end-of-day March 18, 2016, you’ll get an outrageously great deal compared to the full ticket …read more      

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07 MarFeatured

Be Bold: 4 Uncommon Types of Content That Attract Hundreds of Backlinks

by Jason Fairfield0 Comments

By Neil Patel

links

If you want great backlinks in the modern SEO world, you need great content.

It’s as simple as that.

Those links improve your search engine rankings and send you droves of referral traffic.

Really, all the posts you read on content marketing come down to two things:

  • how to create great content
  • how to promote it

They can both get pretty complex when you dive into them.

Here, I want to focus on the first point.

Specifically, I want to talk about what types of content outperform all others.

I get hundreds of emails a day from bloggers asking for links to their latest “epic” guide.

I check out as …read more      

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07 MarFeatured

Google’s AMP: The Fun and User-Friendly Guide to Accelerated Mobile Pages

by Jason Fairfield0 Comments

By Demian Farnworth

what does Google AMP mean for you?

Watch the video. Ignore the copy.

That’s my advice to you once you land on Google’s site dedicated to the new Accelerated Mobile Pages (AMP) Project:

“The Accelerated Mobile Pages (AMP) Project is an open source initiative that embodies the vision that publishers can create mobile optimized content once and have it load instantly everywhere.”

If you are not a developer and you read the copy, you will be swallowed alive by jargon.

Watch the video, however, and you’ll almost immediately understand what AMP is all about (not to mention a funny Spinal Tap reference, see below).

Or you could just read this …read more      

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05 MarFeatured

Rainmaker Rewind: How to Stir Up Reader Interest by Dishing Out Your Ideas

by Jason Fairfield0 Comments

By Caroline Early

Rainmaker.FM rewind

This week, I’m excited to share one of our newest shows with you: Zero to Book.

On this episode, Jeff Goins and Pamela Wilson discuss reader feedback, exceeding expectations, and three ways to apply the principle of generosity breeding reciprocity.

As they discuss, your existing audience members help you in two ways: they provide feedback on the ideas you plan to write about and they build anticipation for your book.

But for the feedback to come in and the anticipation to build, you have to be willing to share your ideas.

Some authors hesitate to reveal their thoughts because …read more      

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