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May 2016
Home 2016
18 MayFeatured

Is Your Content Good Enough? 6 Questions to Find the Answer

by Jason Fairfield0 Comments

By Neil Patel

questions

What do you think of the content that your competitors publish?

My guess? It’s not great.

It’s easy to judge others, but tough to evaluate ourselves.

I guarantee that all your competitors think the same thing as you, that most content in your niche is junk.

And yet…they believe that theirs is the exception.

No doubt you think your content is pretty good too. Otherwise, why would you publish it?

I’m not saying you’re wrong, I’m just pointing out that we all have biases. Of course we’re going to think our own content is good.

The ideal solution would be to hire a professional marketer or editor …read more      

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18 MayFeatured

How to Create Profitable WordPress Themes, Plugins, and More

by Jason Fairfield0 Comments

By Brian Clark

digital commerce academy - 10 days to save big

A business powered by digital products is ideal.

It’s still hard work (naturally), but you don’t have the particular headaches of dealing with clients or shipping physical goods.

If you’re considering building a digital business (or adding to your existing one), the premium WordPress market is definitely something you should consider. WordPress powers more than 25 percent of the websites in the world, and there’s a constant demand for themes, plugins, hosted solutions, and more.

The key to success is avoiding the common mistakes that entrepreneurs commit when entering the WordPress market.

We’ve got the guidance you need over at <a class="colorbox" href="http://feeds.copyblogger.com/~/t/0/0/copyblogger/~digitalcommerce.com/academy/" …read more      

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17 MayFeatured

3 Ways Writing Helped Me Build a Business, Launch a Dream, and Find My Purpose

by Jason Fairfield0 Comments

By Jeff Goins

the long-term effect of a writing career

“What’s happened to you is rare,” my friend Mark told me in a conversation that persuaded me to quit my job and write full-time.

“Nobody saw it coming. I know you and I didn’t see it coming.”

That was it. The day I decided to become a writer.

After that conversation, I gave my notice, found a nice corner in our house for a desk, and started writing. The rest, as they say, is history.

In three years, I published four books, built a seven-figure business, and hired a team to work for me. More importantly than all of that, though, …read more      

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16 MayFeatured

7 Ways to Ensure You Maximize Your ROI From Content

by Jason Fairfield0 Comments

By Neil Patel

roi

I’m not going to lecture you.

You already know that content marketing can be a very successful form of marketing.

You also know that producing great content takes a lot of time or money, sometimes both.

But there’s something that you might not know, at least not for sure.

Just because a piece of content gets thousands of views or hundreds of social shares, doesn’t mean that it returned a positive return on investment (ROI).

You could spend $100,000 on the most spectacular piece of content on how to pet a cat. It’s very unlikely that it would ever make you anywhere close …read more      

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16 MayFeatured

10 Classic Copywriting Books for Results-Driven Content Marketers

by Jason Fairfield0 Comments

By Demian Farnworth

how to read your way to the top

There are two main ways for content marketers to absorb vital copywriting mechanics: learning and practicing.

I’m not going to help you with the practicing part today. You simply need to write … and keep on writing.

But I will assist with the education part by recommending 10 classic copywriting books that will help you obey the unbreakable law of the web.

Book #1: Scientific Advertising

Claude Hopkins expresses powerful tested truths about “salesmanship in print” that have remained relevant through the decades and across all media — including today’s …read more      

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