09 Mar
By Sonia Simone
Hey there, content geniuses — it’s March, and that means we have new prompts for our Content Excellence Challenge.
This is a yearlong community exercise in getting better at what we do … and more productive, so we can do more of it. (Or even accomplish something crazy like having a life.)
So, let’s do this.
The March Creativity Prompt
This month, we’re going to focus on actually doing our keyword research.
Not thinking about it. Not promising ourselves we’ll do it. Actually doing it.
Keyword research isn’t about making search engines happy — it’s about unlocking the language that your audience and customers use. …read more
