17 Feb
By Neil Patel
We’ve all done it before…
At some point in our lives, whether it’s related to marketing or something else, we’ve lied to ourselves.
It’s natural to want to feel good, and the brain can distort truths to make you feel that way.
But lies get in the way of progress.
They can make you feel okay about not putting in the effort required for success.
The scariest part is that sometimes we don’t even know we’re doing it.
The cause of this, when it comes to marketing and business, is using metrics incorrectly.
Metrics are very important because they allow us to quantify our results.
However, not all …read more