15 Oct
By Neil Patel
You’ve done a great job of finding new ways to drive more traffic to your website. But if that traffic isn’t translating into conversions, you’ve still got plenty of work to do.
I see this common misconception in my consulting work all the time.
Businesses spend much time and effort trying to improve their organic SEO while simultaneously running PPC campaigns to get more website visitors.
There’s nothing wrong with this strategy, but increasing site traffic isn’t the only metric that matters. You also need to focus on how visitors behave after landing on your pages.
Are they converting?
If not, that traffic isn’t translating …read more
