12 Nov
By Neil Patel
To survive in today’s competitive digital landscape, businesses need to focus on their content strategies now more than ever.
You need to understand how your target audience consumes content and figure out what they’re looking for. It’s not effective to produce random content at a high rate if it’s not valuable.
Everything you publish across all your distribution channels needs to benefit your audience, or it won’t be successful.
In addition to producing high quality content, you also want to make sure it’s SEO-friendly.
The key factor of your content production needs to be relevancy: 78% of consumers say relevant content …read more