Keywords: Your Love Affair with the Language Your Audience Uses

In the end, keyword research has nothing to do with SEO. It goes way deeper than that …

Will anyone actually read the online content you create? It’s a terrifying question, but an important one.

If you’re committed to building a popular and profitable media property, you’ll have to write, read, and talk about your topic almost every day for the next several years. You’ll invest thousands of hours, quite literally gambling with your time.

The question is, how will you approach it? Will you start writing and hope someone notices you?

Or will you carefully research …read more