The Only Checklist You Need for Launching Your Startup’s Website

By Neil Patel

Ah, website launches.

Love ‘em or hate ‘em, they are something every business needs to do.

I’ve been through a ton of website launches, so it’s kind of a ho-hum process now.

But even if I go into a website launch with a nonchalant attitude, something usually happens—something unexpected.

• In one website launch, the webmaster forgot to turn off the disallow on the robots.txt
• In another website redesign, the developers forgot to add the subdomain to 200k pages.
• In another website redesign, the developers accidentally used the wrong footer for all 1.1m pages.

I could go on and on.

Here’s the thing—website launches are important. And more often …read more