26 Jun
By Neil Patel
I don’t need to tell you how big trust in business and marketing is.
Trust is everything.
You can pull every clever trick in the book, invest thousands of dollars in slick, sexy advertising and work tirelessly on conversion optimization tactics.
But at the end of the day, it’s trust that leads to sales.
That’s probably why word-of-mouth marketing is just as important as it’s ever been.
A new study from Ogilvy, Google and TNS found,
word of mouth is the most powerful factor when it comes to consumers’ relationships with brands.
According to that study, 74% of consumers cite word of mouth …read more
