18 Things You Need to Know about Marketing Your Local Business on Instagram

By Neil Patel

In just six years, Instagram has gone from being nothing more than a novelty photo-sharing app to a legitimate social media marketing powerhouse.

Some of the world’s major brands, such as National Geographic, Saturday Night Live, and Coca-Cola, use this platform as a means of building buzz and strengthening relationships with consumers.

To give you an idea of how Instagram stacks up against other social networks, here is a graph from Smart Insights:

With 400 million users as of April 2016, it has surpassed Twitter and is poised for sustained growth.

You can see its level of growth on this graph:

<img src="http://www.quicksprout.com/wp-content/uploads/2016/12/image00.png" …read more