07 Jan
By Sonia Simone
It’s the question I get asked more often than any other when I’m talking with business owners about content marketing strategy.
And it’s the question we see most often from new members in our Authority Q&A sessions.
“How do I get more traffic?”
There’s more — a lot more — to content marketing than traffic.
But if you can’t attract a critical “minimum viable audience,” you’re finished before you get started.
Here’s how to use content to get the attention of those all-important prospects — the men and women who are in the market to buy what you have to sell.