How to Fully Engage Your Readers’ Brains with Images

This is an ode to your visual cortex.

It’s a little unsung hero that sits, unassuming, at the back of your brain.

It’s small — almost hidden — but it dominates your senses and creates the world around you.

And it’s hungry.

You see, your visual cortex is fast. It processes visual information faster than the rest of your brain processes words.

That’s why one of the most important things you can do to put a finishing touch on any piece of content is to add an image.

The image you add to your next post, podcast episode, or social media missive may connect …read more