How to Use Google Plus for Marketing

By Neil Patel

With over 150 million active users, and 50% of all users logging into Google Plus daily, Google Plus is a social network you can’t ignore. Sure, it isn’t as popular as Facebook or Twitter, but it can help impact your search engine rankings in a positive way.

A few simple ways you can leverage Google Plus are:

1. Authorship – this is a great way to get your picture next to your listings in the search results.
2. Relationship marketing – with Google hangouts, you can connect to and get to know your fans.
3. Driving traffic – by building up your Google Plus profile, you …read more    
   
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