How to Use LinkedIn to Drive Leads and Make Sales

Sales prospecting can be a challenge. But luckily, LinkedIn makes it easy — if you’re smart about how to use it.

Eve Mayer (a.k.a. @LinkedInQueen) is one of the most influential women in social media according to Forbes & CNN, and in this episode of The Missing Link, she shares her insights into how to use LinkedIn for sales leads.

If you have ever been in sales, you know how frustrating it can be to find qualified leads. And while LinkedIn makes sales prospecting easier, if you are not careful you can easily ruin your opportunities.

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