01 Jun
By Sonia Simone
Joanna Penn is known for being an unusually multifaceted author.
Not only does she write thriller novels under the name J.F. Penn, she’s also a nonfiction writer, copywriter, teacher, and content creator … and she’s the “chief marketing officer” for her own career.
And her marketing superpower? Being able to see the myriad business possibilities that a single book can unlock … even for fiction (which most people mistakenly believe is the least profitable form of writing).
Joanna has sold books in 74 countries, as well as created courses, audiobooks, and other profitable models for writers.
“As a creative, you’re creating intellectual property assets …read more
