By Sonia Simone
You may have noticed that we’re pretty excited about digital commerce around here. And we’re not alone.
The web provides an unparalleled way to launch a business — small or large — with very manageable levels of investment and risk.
But you won’t launch a new business by thinking or reading about it — you have to take action. At this point, I’ve seen hundreds (maybe thousands) of folks build viable businesses around an online product or service, and I’ve noticed five areas of focus that are crucial when you’re getting started.
Here’s what they are: