By Guest Author
Neil’s introduction of the author: When I think about branding, logo design, and designing great products, there’s one person I love working with. He has worked with me for many years and for several of my companies. His name is Ian Main, and this post—based on his latest work helping me rebrand Quick Sprout—is about Ian’s thoughts on how to create a great brand.
Here is Ian:
When I was growing up in Australia, every Christmas holiday, my family would drive seven hours to visit my grandparents. There were five McDonald’s restaurants on that trip, and I knew exactly where each was …read more