Content marketing — ugh, amirite?
We talk about it a lot here. And you’re reading this because you know it’s important. You know it’s what marketing just is these days.
But … it’s so complicated. Especially if you feel like you weren’t blessed with that mythical writer’s gene. That special talent for weaving words together. The ability to take your reader on a journey with every sentence you craft.
I know how it feels to lack confidence in your writing abilities, because that was how I felt just six short years ago.
But it turns out — luckily for all of us — that …read more